Average Star Rating
Word of mouth is still POWERFUL. One of the most important vehicles to drive new business, is the customer experience and how they communicate this to others.
“Word of Mouth” has changed today… from a literal means to a virtual means. This is good and bad… if you have a good reputation, this is great, but if you get a bad reputation, this is the end to your business! With On-line Ratings, Search Engines, and Social Media, you can literally go viral in a positive or negative way.
You not only need to manage the experience in your store, but how people communicate this to others and how you are seen on-line and on Social Media platforms. This is critical to the success and future of your business.